Former R-league Champions, JECRC FC, have been renamed Rajasthan United FC. The club which was among the eight teams that participated in the inaugural Rajasthan League (R-League), which they subsequently won, have rebranded themselves to become more pan India.
The club was founded by Kamal Singh Saroha in 2016 alongside Rajat Mishra, both of whom have been footballers themselves. They look to bring football and footballing culture to Rajasthan.
When quizzed about the renaming, Saroha had this to say, ” We have players from Nohar, a small football-loving village in Rajasthan as well as Mount Abu, along with bigger cities like Udaipur and Jaipur. In many ways, we are representing the whole state. Renaming our club is a small step in taking our club to new heights and to fulfil our aim of bringing football to Rajasthan .”
As a state which is not known for football, the lack of a proper footballing structure in Rajasthan has proven to be a hindrance for various clubs from the desert state.
The Rajasthan Football Association after several years of inactivity, finally launched the Rajasthan men’s Football League in 2018-19, which paved the way for JECRC FC to play in the state’s first top tier tournament.
Playing along with seven other teams, JECRC FC managed to pick up 18 points from the seven games winning the league. The lack of monetary funds, as well as certain infrastructure, prevented the club from taking their next step into the I-league second division, leaving room for AU Rajasthan FC, who were the runners-up to take their place.
But since then, the club has not looked back. Making several in-roads into sponsorship deals as well as player recruitment and infrastructure related development. JECRC FC got renamed to Rajasthan United FC, in order to take the club to new heights.
RUFC have now adopted the club colours of maroon and blue. While, the forts, the Thar desert and Rajasthan’s warrior king Maharana Pratap make up the crest. The pink city of Jaipur will remain as their base.
As the rebranded club takes aim at the I-league Second Division later this year, their first hurdle would be to win the Rajasthan League that is set to take place next month.